Optus 'Win' wall

Celebration of success. Optus (one of Australia’s leading Telco’s) had experienced massive growth in previous years after a re-brand and strategic repositioning. However, ask staff which initiatives had driven this change and you’d be hard-pressed to find an answer. To head off an internal engagement campaign the ‘Win wall’ was installed. It is situated near the entrance of Optus’ Campus and draws attention to all of the major successes of previous years. The system has was designed as a series of decals, hanging signage and various sized plinths to create an exhibition-style expression of the massive progress Optus employees had to be proud of.

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